With any new precision ag strategy, groundwork needs to be laid in order to get started. These tools below will allow you to have a solid starting point for collecting accurate and robust data.

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Operations Center

Explore operations

If you have a John Deere machine, then you already have a full suite of precision ag tools available to you through John Deere Operations Center. But what is an Operations Center? It’s your centralized resource for JDLink enabled equipment and field operational data!

Thims image shows an example of a boundary map provided by 4Rivers Equipment's Furrow Focus division.

Boundary Mapping

Explore boundry mapping

Create field boundaries for precise management and decision making.

Field boundaries are the cornerstone to any agronomic decision making. Collection of your field’s boundaries is the first step in making changes to traditional farming practices and enable the grower to start making decisions about how to improve their bottom line.

colorful heat map depicting em rtk mapping of yields for a farmer's field. Green, yellow, orange, red, dark blue, and light blue colors depicting different yields. farm house and barn in the bottom left is cutting out a portion of the map because it a non-farmable area. farmer's field boundaries.

EM-RTK Mapping

Browse all inventory

Knowing your soil is the most critical data you can gather to understand your field’s potential. EM-RTK mapping delivers geo-referenced soil maps which creates an accurate soil composition map for you to build your decisions.

recently planted farm field with rows of plants sprouting. rows of dirt in between rows of plants. tire tracks in the dirt and mud from equipment. Blue sky with white clouds and trees in the distance.

Soil Sampling

Explore Soil Sampling

The type of soil you have along with understanding of its composition is critical to identifying the proper crops and practices for your soil conditions.

Additionally, pairing these two critical pieces of information will help you to understand what applications are needed in a given year, to increase your yield at harvest time.

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recently planted farm field with rows of plants sprouting. rows of dirt in between rows of plants. tire tracks in the dirt and mud from equipment. Blue sky with white clouds and trees in the distance.


A prerequisite for full implementation of the Furrow Focus Strategy is quality soil information, topographic data, and field boundaries. 4Rivers Equipment has the means to collect, analyze, present, and store this information.

This image shows a woman holding an iPad while walking through her corn field. Barn on silo's in the background behind green grass. Clear sunny sky. Woman is blonde wearing dirty blue jeans and a hooded zip-up jacket.


The crux of Furrow Focus is to make data-driven decisions. During the “Ground” step, the grower has access to evidence-based analysis. This report will give indicators if a particular field is the right candidate for variable rate seeding, fertilizer, or irrigation prescription technologies.

Point-of-view image from operator's seat in a John Deere row crop tractor pulling a pull-behind planter (not shown). John Deere row crop tractor in field. John Deere steering wheel with black and tan interior color. Orange joystick operator control with black buttons. Touchscreen display mounted on panel to the right of the steering wheel. Other guages and buttons on the right and above the displat monitor. Clear day planting in field.


You’re in it to win it; lower costs, increased productivity, more bushes in the bin and money in the bank. Every year technologies change, and you need to adapt. That’s why 4Rivers is here to help.

WeFly Field Data of a farm in Northern Colorado. Image shows square fields around the marked off field that is being focused on. Focused on field is marked off with a blue boundary with the dimensions of the particular field. The red circle indicates a zoomed in portion of the field with a heat indicator. Field data from a drone fly over.


You should have the ability to analyze the productivity of each piece of technology that you have in your operation. With Operation Center, the season’s data can be displayed and analyzed whenever you are ready!

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